Coordinator, Digital Marketing (London, UK)

Creating, producing, and distributing distinctive factual and scripted programming, the Cineflix Media group includes Cineflix Productions, Cineflix Rights, Cineflix Studios, Buccaneer Media, Connect3 Media, and a hub of producers from the US, UK, and Canada. With a catalogue of more than 5,000 hours of select programming across a wide range of genres, Cineflix is behind some of TV’s most popular and long-running shows.

The Role

Cineflix Rights is currently looking for a Digital Marketing Coordinator. With a focus on B2B marketing for global TV launch campaigns, the Digital Marketing Coordinator will be responsible for the day-to-day updating and continuity of the digital sales tools for the company’s sales and acquisitions division. This a full-time position, based in London, UK, and reports to the Senior Marketing Manager.

Duties and Responsibilities

Overview

  • Development of existing tools and ongoing research to find new, innovative approaches to TV marketing
  • Digital sales tool training and troubleshooting for internal teams, including the maintenance of how-to manuals
  • Keep abreast of launch plans and asset delivery timelines for roll-out across all digital sales tools

Sales Website and Screening App

  • Curation of website and show pages with imagery, copy, and key metadata in line with style guide
  • Provide input and develop the website based on research and available features
  • Create video highlights
  • Quality control and setting content restrictions
  • Coordinate with post-production for the encoding, uploading, and tracking of program deliverables
  • Keep sales team updated on show content status and manage sales team requests for video uploads and video sharing
  • Track website Google Analytics and produce reports
  • Manage sales team iPads including dispatch, installation, loading of content, troubleshooting, software updates Install iPad for sales team iPads, app troubleshooting for sales team, and coordinate software updates

Social Media

  • Day-to-day management of B2B Twitter account
  • Create content plans for show specific launches and briefs for social media campaigns
  • Produce engaging social content for show launches with guidance from communications team
  • Schedule posts using Buffer and Hootsuite
  • Coordinate Twitter Analytics reports and produce debriefs for social campaigns
  • Monitor and engage with fans and share content from partner accounts as well as industry trades

Marketing Presentation Decks, Digital Activations, and Email Marketing

  • Document USPs
  • Research product marketing comparables and prepare mood boards
  • Coordinate deck elements for sales and acquisitions team pitches
  • Curate video content and source imagery as well as clips for gifs
  • Prepare show metadata
  • Maintain client lists and define territories lists for mailouts with the sales team
  • Produce analytics reports and monitor effectiveness
  • Quality control and go-live review

The Person

  • Diploma in Marketing or related discipline considered an asset
  • Minimum 2 years of experience with media industry/entertainment marketing/brand marketing
  • Experience with Content Management Systems
  • Extensive knowledge of Microsoft Office (Word, Excel, PowerPoint)
  • Experience with Photoshop; and basic design skills
  • Experience with Google Analytics, Hootsuite, Mailchimp or similar platforms
  • Experience with project management software; Slack, Monday, Taskworld
  • Avid social media user
  • Strong editorial (imagery and video) skills
  • Strong written and verbal communication skills
  • Detail orientated and process driven with the ability to multi-task and prioritize
  • Team player who thrives in a fast-paced work environment
  • Effective time management skills with the ability to adhere to deadlines
  • A passion for TV and digital, and all things tech

If you are interested in this opportunity, please send your resume and cover letter to the Senior Manager, Human Resources, Mackenzie Graham, at careers@cineflix.com. No phone calls, please.

We thank all applicants, but only those selected will be contacted.

Please be aware that recruitment-related scams from illegitimate companies have increased. If you are being considered for this position, you will only be contacted by someone from our recruitment team with an official @cineflix.com email address.

Cineflix Media is an equal opportunity employer committed to providing a diverse work environment. Cineflix welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.