MEDIA RELEASE: CINEFLIX RIGHTS LAUNCHES PROPERTY BROTHERS FAST CHANNEL IN CANADA ON THE ROKU CHANNEL, TUBI, AND PLEX
Cineflix Rights announced the launch today of a new FAST channel dedicated to the television world’s most famous home renovators—the Property Brothers Drew and Jonathan Scott—available to viewers in Canada on The Roku Channel, Tubi, and Plex platforms.
The Property Brothers channel offers more than 300 episodes drawn from long-running hit series including the original Property Brothers and Property Brothers: Buying + Selling.
In Property Brothers, Drew and Jonathan Scott help families find, buy, and transform fixer-uppers into ultimate dream homes. First, Drew tracks down hidden gems with untapped potential, and then it’s up to Jonathan to expertly overhaul these ramshackle properties. On Property Brothers: Buying + Selling, Jonathan and Drew help homeowners take the next step up the property ladder with pivotal real estate moments, double the stress, and twice the manpower.
The Property Brothers channel is Cineflix Rights’ fifth major FAST brand launch over the last six months. They include three multi-brand genre channels, Real Disaster Channel, Crime & Justice, and Property & Reno which offer more than 1,000 hours of content from a wide range of programming, along with the single-brand American Pickers channel that is available in Canada on Pluto TV, The Roku Channel, Tubi, and Plex.
Launching FAST channels, which draw on Cineflix Rights’ diverse library of thousands of hours of content, forms part of the distributor’s commercial strategy of maximizing IP revenue from digital opportunities, with more international rollouts to come over the next year.
“Drew and Jonathan’s Property Brothers franchise has a loyal fanbase of millions of viewers all over the world, and we are thrilled to be bringing such powerhouse IP into the FAST space,” says Mike Gould, SVP, Digital, Cineflix Rights. “This new channel will provide those fans, together with new audiences, the opportunity to relive hundreds of favourite episodes, as well as providing a driver towards the latest network seasons.”
“We are thrilled to be working with Cineflix Rights to launch this dedicated Property Brothers FAST channel to Canadian audiences,” says Josie Crimi, Executive Vice President of Development and Production for Scott Brothers Entertainment. “We are looking forward to providing fans with 24/7 access to all the wit and wisdom of Drew and Jonathan’s many years of renovation expertise.”